AI Insights · Timothy · October 2022
Top 5 Ultracasual Games on iOS in New Zealand Q3 2022
Reviewing the performance of the top 5 ultracasual games on iOS in New Zealand for Q3 2022, including trends in downloads, revenue, and active users.
In the third quarter of 2022, the ultracasual gaming market on iOS in New Zealand saw varied performance across its top 5 applications. Here’s a closer look at the trends in weekly downloads, revenue, and active users for these popular games.
Fill The Fridge! from Rollic Games experienced a consistent decline in weekly downloads, starting at 5.4K in late June and dropping to around 616 by the end of September. Revenue also saw a downward trend, peaking at $181 in the last week of June and ending the quarter at $55. Active users mirrored these trends, decreasing from 12.1K in late June to 3.9K by the end of the quarter.
Draw it by Kwalee Ltd showed modest fluctuations in weekly downloads, with numbers varying between 79 and 245 throughout the quarter. Revenue saw sporadic changes, peaking at $49 in mid-July and stabilizing around $33 by the end of September. Active users ranged from 208 to 424, showing slight increases and decreases throughout the period.
Automatoys, released by Idle Friday in mid-August, saw a gradual increase in weekly downloads, starting at 33 and rising to 304 by the end of September. Revenue also increased from $6 in mid-August to $24 in late September. Active users followed a similar upward trend, growing from 32 to 929 over the quarter.
Food Games: Carnival Fair Food from Maker Labs had minimal activity in downloads, with numbers generally close to zero throughout the quarter. Revenue remained low, fluctuating slightly with a peak at $26 in late July.
Diamond Painting ASMR Coloring by Crazy Labs showed a decline in weekly downloads, starting at 135 in early July and dropping to single digits by late September. Revenue began to appear in late August, reaching $38 by the end of the quarter. Active users also decreased, starting at 280 in mid-July and ending at 45 by the end of September.
This data, sourced from Sensor Tower, provides a snapshot of the performance of these ultracasual games in New Zealand. For more detailed insights, visit Sensor Tower.
